Cafédirect has combined organic and Fairtrade coffees from Peru and Honduras to create a new Christmas Blend, which the brand says features 'festive notes of praline and brown sugar'.
The new seasonal blend (£4.59) is roasted in small batches in Cafédirect's London Fields roastery to bring out a rich and full-bodied flavour. It's suitable for filter or cafetière brewing.
Cafédirect is a proper veteran in the sustainable coffee field, having worked with more than 600,000 smallholders over the past three decades to produce its organic range.
As its CEO John Steel comments: "At Cafédirect, we believe wholeheartedly in positioning small, family farmers as the leaders in the system, rather than impoverished beneficiaries at the bottom of a supply chain. Our latest organic Christmas blend empowers smallholder growers, delivers a great taste and pioneers a better way of doing business."