What would earn a razor the title of Britain's best shave? Stag reckons it has the edge with its safety razor, seeking crowdfunding now.
Each Yew and Chrome Safety Razor (from £39) has a handle handmade in England using wood from a 200-year-old yew tree that blew down in a storm (which sounds very olde worlde already) and Stag is pledging to plant a tree for every one it sells.
It uses a single double-edge replaceable blade (like the ones used by your barber), that are cheaper than the multi-blade cartridges you get in the supermarket and offer a closer shave with less irritation, says Stag.
Those mass-produced plastic razors also end up in landfill in their billions, while proper vintage-style ones will last a lifetime and their steel blades can be recycled.
Stag will also engrave initials onto the base of the razor for a classy gift (from £59) – there's even a Father and Son package for Father's Day (June 18th).