Watch this: Hubbub – Starbucks coffee cup charge

Still from Hubbub/Starbucks video

Have you spotted a 5p charge for disposable cups at Starbucks? The high street coffee shop chain has been trialling the charge and found it had a greater impact than offering a 25p discount for people bringing in their own cups.

In this video, the very excellent Hubbub explains why this is and how the charity itself will benefit – all those 5ps from Starbucks will fund Hubbub's work to fight plastic pollution.

Yes, we're talking about plastic linings and recycling rates, but it's inspiring stuff.

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