Watch this: RiverBlue

Still from RiverBlue

Ever had a pair of jeans run in the wash? Now imagine that on a massive scale. The fashion industry is, sadly, one of the world's most polluting, knowingly responsible for contaminating waterways – including people's drinking water – with dyes and chemicals.

The award-winning documentary RiverBlue shines a light on this practice – described as hydrocide – and shows what fashion businesses should be doing about it.

W RiverBlue 3

Environmental and wellbeing platform Advaya Initiative is hosting a screening of RiverBlue at London's Regent Street Cinema this Wednesday, January 10th (standard ticket £12), with a Q&A to give even more info about this groundbreaking film and how it can raise awareness of a crucial environmental issue.

Here's the trailer.

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