Ever had a pair of jeans run in the wash? Now imagine that on a massive scale. The fashion industry is, sadly, one of the world's most polluting, knowingly responsible for contaminating waterways – including people's drinking water – with dyes and chemicals.
The award-winning documentary RiverBlue shines a light on this practice – described as hydrocide – and shows what fashion businesses should be doing about it.
Environmental and wellbeing platform Advaya Initiative is hosting a screening of RiverBlue at London's Regent Street Cinema this Wednesday, January 10th (standard ticket £12), with a Q&A to give even more info about this groundbreaking film and how it can raise awareness of a crucial environmental issue.
Here's the trailer.